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Syndication

This episode comes to us from Apu Gupta. We'll discuss five ways to improve your Pinterest marketing.

Do you want more pins and repins? Are you looking for ways to drive more traffic and engagement?

If you want your content pinned more often, you need to make it easy for visitors to take action.

In this episode you’ll discover how to optimize your images for pinning and repurpose your most popular pins for increased engagement. 

What do you think? Read the article and share your comments

Direct download: SocialMediaExaminer-013.mp3
Category:general -- posted at: 10:54am EDT

This episode comes to us from Andy Crestodina. We'll discuss five Google Analytics shortcuts to speed your analysis.

Are you spending too much time fiddling with Google Analytics? Do you want to streamline your analysis experience?

Monitoring and reporting Google Analytics data can easily turn into a full-time job by itself, but it doesn’t have to.

In this episode you’ll discover five Google Analytics shortcuts for setting up basic analytics, finding the most relevant reports, and checking those reports regularly.

What do you think? Read the article and share your comments

Direct download: SocialMediaExaminer-012.mp3
Category:general -- posted at: 3:00am EDT

This episode comes to us from Beth Gladstone. We'll explore six ways to improve Twitter engagement with psychology principles.

Want to discover how to engage more users on Twitter? Have you considered using psychology techniques?

Using some psychology in your tweets can make your Twitter feed more interesting and your followers will be more likely to engage with you.

In this episode you’ll discover six psychology tips you can use to create tweets that’ll engage your audience.

What do you think? Read the article and share your comments

Direct download: SocialMediaExaminer-011.mp3
Category:general -- posted at: 3:00am EDT

This episode comes to us from Jenny Brennan. We'll explore how to take your visual content to the next level.

Do you want to share stronger visuals? Have you looked at what other content creators are doing?

Watching what works for others in your industry can help you create content that increases engagement with your own audience.

In this episode you’ll discover how to search Pinterest, Instagram, and Facebook for visual content to inspire your own visuals. 

What do you think? Read the article and share your comments

Direct download: SocialMediaExaminer-010.mp3
Category:general -- posted at: 3:00am EDT

Category: -- posted at: 1:32pm EDT

This episode comes to us from Kristina Jaramillo. We'll explore how to transform your LinkedIn profile into a marketing tool.

Do you want to use your LinkedIn profile to market yourself more effectively? Have you thought beyond adding a list of jobs and responsibilities?

LinkedIn is the number-one social network for professionals, but that doesn’t mean you have to treat your profile as a traditional, boring résumé.

In this episode you’ll discover four ways to turn your bland LinkedIn profile into a LinkedIn marketing tool that attracts potential decision makers.

What do you think? Read the article and share your comments

Direct download: SocialMediaExaminer-009.mp3
Category:general -- posted at: 3:00am EDT

This episode comes to us from Brian Duffy. We'll explore how to use WordPress plugins to streamline your business.

Are you using WordPress for business? Do you need to streamline key online business processes?

With WordPress plugins, you can automate online sales, customer service, project management, email marketing, and more.

In this episode you’ll discover nine online business activities you can streamline with WordPress plugins.

What do you think? Read the article and share your comments

Direct download: SocialMediaExaminer-008.mp3
Category:general -- posted at: 3:00am EDT

This episode comes to us from Peg Fitzpatrick. We'll explore how to optimize your pins for the Pinterest smart feed.

Have you heard about the Pinterest smart feed and how it impacts your exposure? Are you wondering what it means for your pins?

With its new smart feed, Pinterest enhanced key features, which means you need to do things differently to make your pins stand out.

In this episode we’ll discuss Pinterest’s smart feed and how to use it to your advantage.

What do you think? Read the article and share your comments

Direct download: SocialMediaExaminer-007.mp3
Category:general -- posted at: 3:00am EDT

This episode comes to us from Eric Siu . We'll discuss posting guidelines you can use to promote your content for the first 24 hours after it goes live. 

Want more social exposure from the get-go? 

Sharing on a variety of social media platforms in different ways helps you engage with a variety of audiences.

Listen to this episode to find out more about why the first 24 hours are so critical and how to maximize your results..

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-006.mp3
Category:general -- posted at: 3:00am EDT

This episode comes to us from Andrea Vahl. We'll explore the new Facebook terms and what marketers need to know.

If you're like most people, you won't want to sit down and compare line-by-line to find out the exact changes. That's why we've done it for you.

In this episode you’ll discover the information you need to know about Facebook's new terms and how the changes may impact how you use Facebook.

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-005.mp3
Category:general -- posted at: 3:00am EDT