The Social Media Examiner Show

This episode comes to us from Cynthia Sanchez, and is sponsored by the Social Media Marketing Society, http://www.SMMarketingSociety.com.

Today we’ll explore how to create Pinterest content that connects.

Do you use Pinterest for your social media marketing? Interested in better ways to connect with your audience?

People use Pinterest differently from other social networks. Instead of conversations or news sharing, people use Pinterest to collect information about their interests.

In this episode you’ll discover what the Pinterest community looks for and how to create pins to get their attention. 

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-114.mp3
Category:general -- posted at: 3:00am EDT

This episode comes to us from Ishita Ganguly, and is sponsored by the Social Media Marketing Society, http://www.SMMarketingSociety.com.

Today we’ll explore ways to improve your Facebook organic reach.

Have you noticed a decline in your Facebook organic reach? Looking for ways to more effectively reach your audience?

With changes to Facebook’s news feed algorithm, you’re facing increased competition to get your content in front of your fans.

In this episode you’ll discover five ways to boost your marketing success by improving your Facebook organic reach. 

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-113.mp3
Category:general -- posted at: 3:00am EDT

This episode comes to us from Kristi Hines and is sponsored by the Social Media Marketing Society, http://www.SMMarketingSociety.com. 

Today we’ll explore ways to grow your blog audience.

Do you want to attract more readers to your blog? Looking for ways to keep visitors coming back for more?

Creating great blog posts won’t get you results unless you have an audience that reads and engages with them.

In this episode you’ll discover six ways to grow your blog audience and turn first-time visitors into devoted readers. 

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-112.mp3
Category:general -- posted at: 3:00am EDT

This episode comes to us from Suzanne Delzio, and is sponsored by the Social Media Marketing Society, http://www.SMMarketingSociety.com. 

Today we’ll explore new research on social media marketing trends gaining traction in 2015.

Do you track social media marketing trends? Are you wondering whether predictions for 2015 are proving true?

In this episode you’ll discover findings from recent studies to help you gauge whether your social media marketing choices are on track. 

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-111.mp3
Category:general -- posted at: 3:00am EDT

This episode comes to us from Meaghan Edelstein, and is sponsored by the Social Media Marketing Society, http://www.SMMarketingSociety.com. 

Today we’ll explore tips for becoming a social media influencer.

Do you want people to come to you for social media advice? Are you trying to become a social media influencer?

Publishing on social media is a great way to share expert knowledge and develop your influencer status.

In this episode you’ll discover nine tips that can help you become a social media influencer. 

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-110.mp3
Category:general -- posted at: 3:00am EDT

This episode comes to us from Andrea Vahl, and is sponsored by the Social Media Marketing Society, http://www.SMMarketingSociety.com. 

Today we’ll explore unique ways to target your Facebook ads.

Do you use Facebook ads to their full potential? Interested in reaching highly specific groups of people?

Facebook ad targeting offers businesses many ways to serve the right ad to the right user at the right time.

In this episode you’ll discover six ways to target Facebook users with your ads, many you’ve likely not considered.

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-109.mp3
Category:general -- posted at: 3:00am EDT

This episode comes to us from Ross Simmonds, and is sponsored by the Social Media Marketing Society, http://www.SMMarketingSociety.com. 

Today we’ll explore ways to build an engaged Instagram following.

Do you have an Instagram account? Want to get more engagement from your followers?

If you want to drive engagement on Instagram, there’s plenty you can do to increase your company’s visibility to get more likes, comments, and followers.

In this episode you’ll discover tips for building an engaged Instagram following for your business. 

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-108.mp3
Category:general -- posted at: 3:00am EDT

This episode comes to us from Tom VanBuren, and is sponsored by the Social Media Marketing Society, http://www.SMMarketingSociety.com. 

Today we’ll explore how to use Twitter direct messages for customer service.

Do you use Twitter for business? Want to improve communication with customers?

Twitter’s recent tweaks to its direct message feature make it easier for users to reach you directly.

In this episode you’ll discover how to use Twitter’s updated direct messages feature to improve communication with your customers. 

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-107.mp3
Category:general -- posted at: 3:00am EDT

This episode comes to us from Kristi Hines, and is sponsored by the Social Media Marketing Society, http://www.SMMarketingSociety.com. 

Today we’ll explore how to start a business blog.

Are you interested in starting a blog for your business? Want to know how to set it up to get the best results?

There are lots of design and functionality options to consider when setting up your business blog. However, only a few make a vital difference in your blog’s success.

In this episode you’ll discover the seven critical elements you need for your business blog. 

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-106.mp3
Category:general -- posted at: 3:00am EDT

This episode comes to us from Sofie De Beule, and is sponsored by the Social Media Marketing Society, and is sponsored by the Social Media Marketing Society, http://www.SMMarketingSociety.com. 

Today we’ll explore how to handle a social media crisis.

Have you ever had to deal with a social media crisis? Do you have a crisis plan?

In the age of social media, even the slightest predicament can quickly gain momentum and get out of control. If you’re prepared, it’s much easier to manage your company’s reputation and come through a crisis unharmed.

In this episode you’ll discover tips on how to effectively deal with a social media crisis. 

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-105.mp3
Category:general -- posted at: 3:00am EDT