The Social Media Examiner Show

This episode comes to us from Kristi Hines.

Today we’ll explore new Facebook Live Video features for marketers.

Are you interested in live video? Want to learn more about Facebook Live?

Facebook Live has expanded its features, providing you with new Facebook marketing opportunities.

In this episode you’ll discover what Facebook marketers need to know about the newest Facebook Live video features.

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-354.mp3
Category:general -- posted at: 3:00am EDT

This episode comes to us from Viveka von Rosen.

Today we’ll explore ways to improve your LinkedIn company page.

Do you want more exposure for your business on LinkedIn? Are you using your LinkedIn company page to its full potential?

LinkedIn company pages let you provide value to your audience while giving them the chance to engage with your business, effectively establishing your credibility as a trusted resource.

In this episode you’ll discover seven ways a LinkedIn company page can help your business stand out on LinkedIn.

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-353.mp3
Category:general -- posted at: 3:00am EDT

This episode comes to us from Mari Smith and is sponsored by the Social Media Marketing Society.

Today we’ll explore how to make your posts and ads stand out as Facebook Carousel content.

Want to use multiple images in a single Facebook ad or post? Have you tried Facebook’s Carousel feature?

The Facebook Carousel feature allows you to publish multiple images and links in one post or ad.

In this episode you’ll discover how to set up and use Facebook carousel posts and ads in your Facebook marketing.

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-352.mp3
Category:general -- posted at: 3:00am EDT

This episode comes to us from Tamar Weinberg and is sponsored by the Social Media Marketing Society.

Today we’ll explore social tools to listen and interact with customers.

Do you engage with customers online? Are you looking for tools to help manage and monitor customer relationships?

From product discovery to purchase and support, tools have emerged to help your business manage the social customer experience on whichever channel your customers prefer.

In this episode you’ll discover eight tools to help your business provide a seamless social customer experience.

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-351.mp3
Category:general -- posted at: 3:00am EDT

This episode comes to us from Kenneth Waldman and is sponsored by the Social Media Marketing Society.

Today we’ll explore social media management tools to save time.

Do you need to streamline your social media marketing tasks? Are you looking for a better way to manage multiple profiles?

In this episode you’ll discover five social media management tools to streamline and consolidate your social media marketing efforts.

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-350.mp3
Category:general -- posted at: 3:00am EDT

This episode comes to us from some of the social media pros who spoke at Social Media Marketing World 2016, and is sponsored by the Social Media Marketing Society.

Today we’ll explore social media hacks and tips from the pros.

Are you looking for the newest social media tips and techniques? Want to know how the experts are staying ahead of the social media marketing curve?

For this episode, we asked top social media pros to share their favorite tips for getting the most out of social media. Check out the full article on Social Media Examiner for more great techniques and strategies.

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-349.mp3
Category:general -- posted at: 3:00am EDT

This episode comes to us from Ann Smarty and is sponsored by the Social Media Marketing Society.

Today we’ll explore social image tools that increase exposure and engagement.

Wondering how to improve the impact of your social media images? Looking for tools to optimize your visual content?

In this episode you’ll discover three little-known tools to analyze the effectiveness of your visuals before you use them in your social media marketing.

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-348.mp3
Category:general -- posted at: 3:00am EDT

This episode comes to us from Marcus Guido and is sponsored by the Social Media Marketing Society.

Today we’ll explore how to use Twitter Analytics to improve your engagement.

Do you need better results from your Twitter marketing? Want to use Twitter Analytics to guide your efforts?

The data in Twitter Analytics reports can help you identify the content that resonates with your audience, so you can build a more active following.

In this episode you’ll discover four ways to use Twitter Analytics reports to boost replies, retweets, and other engagement metrics.

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-347.mp3
Category:general -- posted at: 3:00am EDT

This episode comes to us from Ben Beck and is sponsored by the Social Media Marketing Society.

Today we’ll explore ways to use social media to increase your search visibility.

Want to improve your search ranking? Wondering how your social activities can support your S-E-O?

In this episode you’ll discover three ways social media can improve your visibility in search results.

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-346.mp3
Category:general -- posted at: 3:00am EDT

This episode comes to us from Andrea Vahl and is sponsored by the Social Media Marketing Society.

Today we’ll explore how to use Facebook Audience Overlap to improve your marketing.

Want to learn more about the people who make up your Facebook custom audiences? Have you tried Facebook’s Audience Overlap?

Using Audience Overlap will let you compare your custom audiences against each other, revealing information that will help you make better decisions on where to focus ad targeting and conversion efforts.

In this episode you’ll discover how to use Facebook Audience Overlap to improve your Facebook marketing.

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-345.mp3
Category:general -- posted at: 3:00am EDT