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Syndication

A message from Michael Stelzner.


What do you think? Share your comments here, or at http://www.socialmediaexaminer.com/e417

Direct download: SocialMediaExaminer-417.mp3
Category:general -- posted at: 10:20am EST

This episode comes to us from Ana Gotter and is sponsored by the Social Media Success Summit 2016.

Today we’ll explore WordPress plugins for social media marketers.

Do you want to improve your WordPress blog? Have you considered customizing WordPress with plugins?

One of the biggest advantages of WordPress is the sheer number of easy-to-use plugins that help marketers add functions with little hassle.

In this episode, you’ll discover some useful WordPress plugins for marketers. Check out the full article on Social Media Examiner for more great plugins.

What do you think? Read the article and share your comments here, or at http://www.socialmediaexaminer.com/e416

Direct download: SocialMediaExaminer-416.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Aaron Agius and is sponsored by the Social Media Success Summit 2016.

Today we’ll explore ways to use Facebook and Twitter analytics to improve your marketing.

Are you overwhelmed by the amount of analytic data found on social media platforms? Want to know which metrics to follow?

Knowing what to measure and how to apply the data makes it easier to modify your marketing for better reach, engagement, and visibility.

In this episode, you’ll discover four ways social media insights can improve your marketing on Facebook and Twitter.

What do you think? Read the article and share your comments here, or at http://www.socialmediaexaminer.com/e415

Direct download: SocialMediaExaminer-415.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Matt Secrist and is sponsored by the Social Media Success Summit 2016.

Today we’ll explore ways to humanize your social media updates.

Do you want to create better engagement with your fans and followers? Wondering how your business can come across as more human?

Engaging on social media with authenticity helps you turn online connections into customers who feel like they know you.

In this episode, you’ll discover four ways to humanize your engagement on social media.

What do you think? Read the article and share your comments here, or at http://www.socialmediaexaminer.com/e414

Direct download: SocialMediaExaminer-414.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Mari Smith and is sponsored by the Social Media Success Summit 2016.

Today we’ll explore how to increase your Facebook Live video reach.

Do you broadcast Facebook Live videos? Wondering how to improve their performance?

Monitoring the reach and engagement of your Facebook Live broadcasts lets you see what’s working and what you need to do to improve your results.

In this episode, you’ll discover tips to improve the reach of your Facebook Live video broadcasts.

What do you think? Read the article and share your comments here, or at http://www.socialmediaexaminer.com/e413

Direct download: SocialMediaExaminer-413.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Nikhil Premanandan and is sponsored by the Social Media Success Summit 2016.

Today we’ll explore ways to customize Slack for social media marketers.

Do you use Slack? Want to streamline communication with team members and clients?

There are a number of third-party apps and add-ons to help you customize Slack to fit your marketing team’s needs.

In this episode, you’ll discover eight apps for social media marketers using Slack.

What do you think? Read the article and share your comments here, or at http://www.socialmediaexaminer.com/e412

Direct download: SocialMediaExaminer-412.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Andrew Pickering and is sponsored by the Social Media Success Summit 2016.

Today we’ll explore Snapchat hacks to make your snaps stand out.

Do you want to take your Snapchat marketing up a notch? Have you explored all of Snapchat’s features?

Learning to use all of the features Snapchat offers is a big part of telling stories people will want to follow.

In this episode you’ll discover 10 hacks for creating more appealing Snapchat stories.

What do you think? Read the article and share your comments here, or at http://www.socialmediaexaminer.com/e411

Direct download: SocialMediaExaminer-411.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Greg Daily and is sponsored by the Social Media Success Summit 2016.

Today we’ll explore browser extensions for busy social media marketers.

Do you need to increase your productivity? Looking for browser extensions that simplify your marketing?

In this episode you’ll discover six browser extensions to help busy marketers.

What do you think? Read the article and share your comments here, or at http://www.socialmediaexaminer.com/e410

Direct download: SocialMediaExaminer-410.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Marcus Guido and is sponsored by the Social Media Success Summit 2016.

Today we’ll explore ways to improve your Twitter ad performance.

Want a better return on your Twitter ads? Looking for cost-effective ways to reach relevant prospects?

By adjusting your ad bidding and targeting, you can deliver affordable and appealing ads on Twitter.

In this episode you’ll discover three ways to improve your Twitter ad performance.

What do you think? Read the article and share your comments here, or at http://www.socialmediaexaminer.com/e409

Direct download: SocialMediaExaminer-409.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Kate Ahl and is sponsored by the Social Media Success Summit 2016.

Today we’ll explore tips to use affiliate links on Pinterest.

Do you use Pinterest to generate revenue? Have you considered using affiliate links on Pinterest?

Because Pinterest users are looking for useful and inspirational products, the platform is a natural place for marketers to share items and services they believe in.

In this episode you’ll discover how to prepare for and use affiliate links in your Pinterest marketing.

What do you think? Read the article and share your comments here, or at http://www.socialmediaexaminer.com/e408

Direct download: SocialMediaExaminer-408.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Matt Perl and is sponsored by the Social Media Success Summit 2016.

Today we’ll explore how to easily create your own video show.

Looking for ways to position yourself as an industry expert? Have you considered using video to increase your visibility?

Using video to give your own take on news and stories that are relevant to your industry can help you build influence with peers, prospects, and customers.

In this episode you’ll discover how to use video to deliver value to your followers on social media.

What do you think? Read the article and share your comments here, or at http://www.socialmediaexaminer.com/e407

Direct download: SocialMediaExaminer-407.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Viveka von Rosen and is sponsored by the Social Media Success Summit 2016.

Today we’ll explore reasons LinkedIn Premium is good for marketers.

Do you use LinkedIn? Have you considered a LinkedIn Premium account?

While most people start with the free version of LinkedIn, there are a number of useful paid features that make a Premium account worth the investment.

In this episode you’ll discover four ways LinkedIn Premium can help you improve your marketing.

What do you think? Read the article and share your comments here, or at http://www.socialmediaexaminer.com/e406

Direct download: SocialMediaExaminer-406.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Ana Gotter and is sponsored by the Social Media Success Summit 2016.

Today we’ll explore ways to use video for your social media marketing.

Do you want to add video to your social media marketing? Looking for ways to increase video views and engagement?

In this episode you’ll discover ways to use video to improve your social media marketing. Check out the full article on Social Media Examiner for more useful tips.

What do you think? Read the article and share your comments here, or at http://www.socialmediaexaminer.com/e405

Direct download: SocialMediaExaminer-405.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Ann Smarty and is sponsored by the Social Media Success Summit 2016.

Today we’ll explore tips to improve the search ranking for your blog posts.

Are your blog posts ranking lower in search than you’d like? Do you want to rank higher for specific keywords?

In this episode you’ll discover tools and tips to help you improve the search ranking of your blog posts.

What do you think? Read the article and share your comments here, or at http://www.socialmediaexaminer.com/e404

Direct download: SocialMediaExaminer-404.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Nadya Khoja and is sponsored by the Social Media Success Summit 2016.

Today we’ll explore tips for more SlideShare leads.

Do you use SlideShare? Wondering how to generate leads from SlideShare?

With the right design and content, your SlideShare presentation can become a powerful lead-generating marketing tool.

In this episode you’ll discover four simple steps for creating a SlideShare presentation that people can’t resist.

What do you think? Read the article and share your comments here, or at http://www.socialmediaexaminer.com/e403

Direct download: SocialMediaExaminer-403.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Rachel Moore and is sponsored by the Social Media Success Summit 2016.

Today we’ll explore how to repurpose your Facebook Live videos.

Are you using Facebook Live? Do you want more mileage out of your broadcasts?

Reusing your Facebook Live video can help improve your impact and visibility.

In this episode you’ll discover how to download and repurpose your Facebook Live videos on other social media platforms.

What do you think? Read the article and share your comments here, or at http://www.socialmediaexaminer.com/e402

Direct download: SocialMediaExaminer-402.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Chris Teso and is sponsored by the Social Media Success Summit 2016.

Today we’ll explore ways to improve customer loyalty with social media.

Do you want to keep more of your customers? Looking for ways to nurture customer relationships with social media?

Social media can play a pivotal role in building more meaningful connections with customers, so they stay with you longer.

In this episode you’ll discover a five-step plan to help you boost customer loyalty with social media.

What do you think? Read the article and share your comments here, or at http://www.socialmediaexaminer.com/e401

Direct download: SocialMediaExaminer-401.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Alexandra Rynne and is sponsored by the Social Media Success Summit 2016.

Today we’ll explore free ways to build your personal brand on LinkedIn.

Do you want to build your visibility on LinkedIn? Wondering which LinkedIn features can help?

LinkedIn can help you build a professional presence that showcases your work to the people you most want to connect with.

In this episode you’ll discover five free ways to help you build a personal brand on LinkedIn.

What do you think? Read the article and share your comments here, or at http://www.socialmediaexaminer.com/e400

Direct download: SocialMediaExaminer-400.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Justin Lafferty and is sponsored by the Social Media Success Summit 2016.

Today we’ll explore ways to use live video for small businesses.

Do you want to generate more interest for your business? Wondering if live video can help?

Every day, businesses are using live video to connect with their customers in a uniquely personal way.

In this episode, you’ll discover three ways small business owners are using live video to market their products and services.

What do you think? Read the article and share your comments here, or at http://www.socialmediaexaminer.com/e399

Direct download: SocialMediaExaminer-399.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Donna Moritz and is sponsored by the Social Media Success Summit 2016.

Today we’ll explore tools to create social media visuals.

Do you create custom images for social media? Looking for tools to streamline the design process?

There are some new desktop design tools that make it easy to quickly create multiple graphics for social media.

In this episode, you’ll discover three user-friendly desktop tools to create visuals for social media.

What do you think? Read the article and share your comments here, or at http://www.socialmediaexaminer.com/e398

Direct download: SocialMediaExaminer-398.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Greg Daily and is sponsored by the Social Media Success Summit 2016.

Today we’ll explore how to use Facebook Business Manager to share account access.

Do you have multiple business pages and ad accounts on Facebook? Looking for a secure way to share access to them?

Facebook’s Business Manager makes it easy to give people access to your Facebook presence without sharing your password.

In this episode, you’ll discover how to add your Facebook accounts to Business Manager.

What do you think? Read the article and share your comments here, or at http://www.socialmediaexaminer.com/e397

Direct download: SocialMediaExaminer-397.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Eric Siu and is sponsored by the Social Media Success Summit 2016.

Today we’ll explore ways to use Snapchat for business.

Wondering how to use Snapchat for your business? Want to create deeper connections with your followers?

Snapchat can help you build an engaged following, increase loyalty, and boost your brand visibility.

In this episode you’ll discover 10 ways to use Snapchat for business.

What do you think? Read the article and share your comments here, or at http://www.socialmediaexaminer.com/e396

Direct download: SocialMediaExaminer-396.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Ana Gotter and is sponsored by the Social Media Success Summit 2016.

Today we’ll explore tools to measure social media return on investment.

Do you struggle to determine an accurate ROI in social media marketing? Wondering which of your social media campaigns are most profitable?

It’s important to know whether the money you’ve invested in your social media marketing has provided a return that’s worth what you’ve put in.

In this episode you’ll discover five tools to help you accurately and completely measure your social media ROI

What do you think? Read the article and share your comments here, or at http://www.socialmediaexaminer.com/e395.

Direct download: SocialMediaExaminer-395.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Alla Bogdan and is sponsored by the Social Media Success Summit 2016.

Today we’ll explore ways visual content improves social media results.

Want better engagement for your social media campaigns? Wondering how visual content can help?

Using visual content to support your messaging makes it easier to grab your audience’s attention.

In this episode you’ll discover how visual content can support your social media marketing.

What do you think? Read the article and share your comments here, or at http://www.socialmediaexaminer.com/e394.

Direct download: SocialMediaExaminer-394.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Aaron Orendorff and is sponsored by the Social Media Success Summit 2016.

Today we’ll explore time-saving tools for social media marketers.

Do you need to spend less time on repetitive social media tasks? Are you looking for tools that let you balance automation with a personal touch?

In this episode, you’ll discover nine tools to help marketers save time while maintaining a human presence on social media.

What do you think? Read the article and share your comments here, or at http://www.socialmediaexaminer.com/e393.

Direct download: SocialMediaExaminer-393.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Kristi Hines and is sponsored by the Social Media Success Summit 2016.

Today we’ll explore publishing tools from Facebook for marketers.

Have you explored the Publishing Tools section of your Facebook page lately? Wondering how the new features make marketing easier?

Your page’s Publishing Tools section contains a lot of important features including video and instant article management and product sales.

In this episode you’ll discover how to better manage your Facebook marketing with Facebook publishing tools. Check out the full article on Social Media Examiner for more useful tips and tools.

What do you think? Read the article and share your comments here, or at http://www.socialmediaexaminer.com/e392

Direct download: SocialMediaExaminer-392.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Mari Smith and is sponsored by the Social Media Success Summit 2016.

Today we’ll explore Facebook Live examples that generated sales.

Looking for ways to use Facebook Live for business? Interested in what’s working for others?

Facebook Live broadcasts can help you expand your current audience and get new clients and customers.

In this episode you’ll discover how three companies used Facebook Live to generate sales and how to adapt their tactics for your own business.

What do you think? Read the article and share your comments here, or at http://www.socialmediaexaminer.com/e391

Direct download: SocialMediaExaminer-391.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Daniel Tolliday and is sponsored by the Social Media Success Summit 2016.

Today we’ll explore ways to grow your LinkedIn group.

Do you want more people to join your LinkedIn group? Are you looking for tips to get more exposure for your group?

LinkedIn groups are a great way to generate leads and increase influence within an engaged community.

In this episode you’ll discover five ways to quickly build a larger membership for your LinkedIn group.

What do you think? Read the article and share your comments here, or at http://www.socialmediaexaminer.com/e390

Direct download: SocialMediaExaminer-390.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from James Scherer and is sponsored by the Social Media Success Summit 2016.

Today we’ll explore visual tools to create awesome social media images.

Do you want to create professional-grade social media visuals? Are you looking for budget-friendly tools to help?

Visual content can increase your visibility on social media and support your branding.

In this episode you’ll discover nine free tools to help you create beautiful visual content for your social media profiles.

What do you think? Read the article and share your comments here, or at http://www.socialmediaexaminer.com/e389

Direct download: SocialMediaExaminer-389.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Ana Gotter and is sponsored by the Social Media Success Summit 2016.

Today we’ll explore tips to improve your Pinterest marketing.

Could your Pinterest marketing use a jumpstart? Are you curious about what’s working for other businesses?

Tweaking techniques that have been successful for others can help you drive traffic, connect with your target audience, and increase sales.

In this episode you’ll discover tips for successful marketing on Pinterest. Check out the full article on Social Media Examiner for more useful Pinterest tips and tools.

What do you think? Read the article and share your comments here, or at http://www.socialmediaexaminer.com/e388

Direct download: SocialMediaExaminer-388.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Jonathan Chan and is sponsored by the Social Media Success Summit 2016.

Today we’ll explore Instagram tools to create, manage, and analyze your marketing results.

Are you ready to improve your Instagram marketing? Wondering which tools can help you?

To build a successful Instagram marketing presence, you need to have the right tools for the job.

In this episode you’ll discover eight tools to create, manage, and analyze your Instagram marketing.

What do you think? Read the article and share your comments here, or at http://www.socialmediaexaminer.com/e387

Direct download: SocialMediaExaminer-387.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Tyler Thursby and is sponsored by the Social Media Success Summit 2016.

Today we’ll explore tips to increase your social media shares.

Do you want more people to share your content? Looking for more reach via social shares?

By making a few adjustments to how you create, publish, and post your content, you can increase the likelihood that others will share it more often.

In this episode you’ll discover six tips to help you maximize your social shares.

What do you think? Read the article and share your comments here, or at http://www.socialmediaexaminer.com/e386

Direct download: SocialMediaExaminer-386.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Neil Patel and is sponsored by the Social Media Success Summit 2016.

Today we’ll explore creative ways to use Facebook cover images for business.

Do you want to do more with your Facebook cover image? Wondering how other businesses are using Facebook cover images?

Your cover image is the perfect space to tell visitors more about your brand or products or drive home a call to action.

In this episode you’ll discover 12 creative ways to use your Facebook cover image for business.

What do you think? Read the article and share your comments here, or at http://www.socialmediaexaminer.com/e385.

Direct download: SocialMediaExaminer-385.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Joanne Sweeney-Burke and is sponsored by the Social Media Success Summit 2016.

Today we’ll explore video tools to ignite your social marketing.

Do you want to bring more pop to your social media marketing? Looking for video tools to help?

The right tools make it easy to create engaging video content.

In this episode you’ll discover six tools to create and improve your social media videos.

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-384.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Kate Talbot and is sponsored by the Social Media Success Summit 2016.

Today we’ll explore creative ways to use Snapchat geofilters for business.

Looking for new ways to increase your Snapchat visibility? Have you thought about using Snapchat geofilters?

When applied creatively, Snapchat geofilters can help you increase brand awareness, engage your community, and reach new audiences.

In this episode you’ll discover five unique ways to use Snapchat geofilters for business.

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-383.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Shivankit Arora and is sponsored by the Social Media Success Summit 2016.

Today we’ll explore ways to get more LinkedIn leads.

Are you struggling to build a pipeline of quality leads? Wondering how LinkedIn can help?

With the right forms of targeting, pitching, and engagement, you can use your LinkedIn profile to secure warm leads for your business.

In this episode you’ll discover how to create an effective lead generation process with your LinkedIn profile.

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-382.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Dennis Yu and is sponsored by the Social Media Success Summit 2016.

Today we’ll explore how to target your Facebook ads to business locations.

Do you want to get your Facebook posts in front of an audience at a specific physical location? Have you considered targeting people based on where they work?

Using workplace targeting makes it easy to get your content in front of the right people at the right company.

In this episode you’ll discover how to use workplace targeting to serve Facebook ads to people who work at specific companies.

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-381.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Ben Jacobson and is sponsored by the Social Media Success Summit 2016.

Today we’ll explore how to create Twitter R-S-S feeds for better prospecting.

Do you use Twitter to find prospects? Looking for a better way to organize relevant conversations?

You can use your favorite R-S-S reader to monitor customized Twitter searches, Twitter lists, and hashtags that relate to your business.

In this episode you’ll discover how to set up R-S-S feeds to easily monitor and manage a steady flow of Twitter leads.

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-380.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Antonio Tooley.

Today we’ll explore ways to find more time to blog.

Is there a blogger inside you, waiting to emerge? Need tips for producing more content?

Writing quality content will help you attract more customers and increase your visibility.

In this episode you’ll discover five ways to find more time to blog.

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-379.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Ana Gotter.

Today we’ll explore how to win with Pinterest contests.

Have you considered running a Pinterest contest? Looking for tools to help?

Pinterest contests can increase your followers, boost engagement, and promote your brand and products.

In this episode you’ll discover how to easily host and manage a winning contest on Pinterest.

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-378.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Kristi Hines.

Today we’ll explore what marketers need to know about the recent Instagram changes.

Are you up to date with the latest Instagram changes? Want to know what the changes mean for marketers?

In addition to a brand-new logo, Instagram has rolled out updates to its ad products, video features, and news feed algorithm.

In this episode you’ll discover how the most recent Instagram changes can affect your marketing.

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-377.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Aaron Orendorff.

Today we’ll explore how to help your staff to curate content.

Is third-party content part of your social media marketing mix? Do you have multiple people in your company who discover content?

With the right process, a team can become a content-curation powerhouse.

In this episode you’ll discover how to set up a collaborative workflow for content curation.

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-376.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Jeff Ente.

Today we’ll explore tips for better Facebook Live broadcasts.

Thinking of going live on Facebook? Wondering how to get the most out of your Facebook Live broadcast?

With Facebook Live, you can show your expertise in real time, take people behind the scenes, and much more.

In this episode you’ll discover five tips to succeed with your next Facebook Live broadcast.

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-375.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Calvin Wayman.

Today we’ll explore ways to grow your audience on Snapchat.

Do you want more followers on Snapchat? Are you taking advantage of every connection option?

Using the right tools to their fullest potential will grow your following and increase the chances that others will discover your Snapchat profile.

In this episode you’ll discover three ways to grow your audience on Snapchat.

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-374.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Tamas Torok.

Today we’ll explore how to publish content on Apple News.

Do you want more exposure for your content? Have you considered publishing your content on Apple News?

Apple News lets you deliver both visual and text-based content directly to a growing number of iOS mobile devices.

In this episode you’ll discover how to become an Apple News publisher.

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-373.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from David Sawyer.

Today we’ll explore useful tools for bloggers.

Are you a busy blogger? Looking for new, unique tools to help you work smarter?

The right tools will help streamline and improve your blogging.

In this episode you’ll discover more than 14 tools to help bloggers quickly, efficiently perform common tasks.

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-372.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Beth Gladstone.

Today we’ll explore steps to improve your customer service using Twitter.

Do your customers use Twitter to ask questions and request support? Need a better way to manage your Twitter support?

By following the steps in this episode, you’ll deliver a superior customer service experience on Twitter.

In this episode you’ll discover how to create a better Twitter customer service process for your business.

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-371.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Chris Raulf.

Today we’ll explore how to measure your LinkedIn activities.

Is social selling part of your LinkedIn marketing strategy? Do you know how to measure and track your efforts?

LinkedIn gives businesses a number of metrics for tracking the effectiveness of their marketing throughout the selling process.

In this episode you’ll discover how to measure and track the effectiveness of your social selling on LinkedIn.

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-370.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Shane Barker.

Today we’ll explore ways to use psychology in your social media marketing.

Looking for ways to connect with fans on a deeper level? Have you thought about using psychology in your marketing?

Implementing basic psychological marketing principles in your social media activities can help you attract, engage, and form emotional bonds with your target audience.

In this episode you’ll discover three ways to use psychology in your social media marketing.

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-369.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Melonie Dodaro.

Today we’ll explore how to use LinkedIn to connect with prospects.

Do you use LinkedIn to find business opportunities? Are you looking for tips to reach new leads?

LinkedIn has a number of features that make it easy to develop relationships with the right prospects for your business.

In this episode you’ll discover four ways to use LinkedIn for business.

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-368.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Donna Amos.

Today we’ll explore how to create quality Facebook Canvas ads.

Do you want to reach more mobile Facebook users? Wondering how Canvas ads might help?

Facebook Canvas lets you create full-page, interactive mobile ads that work like landing pages for tablet and smartphone users.

In this episode you’ll discover how to create quality Facebook Canvas ads.

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-367.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Carla Gadyt.

Today we’ll explore tips to improve your Pinterest exposure.

Is the Pinterest algorithm burying your pins? Looking for tips to get better exposure in the Pinterest Smart Feed?

Pinning more isn’t always the answer to increasing your visibility on Pinterest.

In this episode you’ll discover four ways to improve the quality of your pins and boards on Pinterest.

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-366.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Kristi Hines.

Today we’ll explore what marketers need to know about changes in the Facebook news feed.

Are you struggling to remain visible in Facebook’s news feed? Wondering how Facebook decides what to show in the news feed?

In this episode you’ll discover how the Facebook news feed algorithm works, what’s been updated, and how marketers can respond to create more visibility on Facebook.

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-365.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Ana Gotter.

Today we’ll explore how to host a blab from your smartphone.

Do you want to broadcast live video from Blab with your mobile phone? Looking for tips to improve your mobile Blab broadcasts?

Business owners and marketers can use Blab to interact with customers and prospects in real time, from anywhere.

In this episode you’ll discover how to successfully broadcast on Blab from your smartphone.

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-364.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Chandru V.

Today we’ll explore how to drive traffic to your website with Pinterest.

Looking for ways to improve your Pinterest marketing? Do you want to make your pins more clickable?

To generate leads, conversions, and sales from Pinterest, your pins need to do more than move people to like and repin.

In this episode you’ll discover how to create pins that encourage people to click through to your site.

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-363.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Neil Patel.

Today we’ll explore tips to simplify your social media marketing.

Are you struggling to keep up with your social media marketing tasks? Looking for ways to increase productivity?

Incorporating a few changes into your social media marketing can help simplify processes, improve efficiency, and free up your time.

In this episode you’ll discover eight tips to help busy social media marketers be more productive.

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-362.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Matt Perl.

Today we’ll explore how to create social media videos on a budget.

Do you want to add video to your social media content mix? Looking for ways to keep production costs low?

Creating a video doesn’t have to cost you hundreds of thousands of dollars in high-end production tactics like live actors or 3-D renderings.

In this episode you’ll discover how to create and promote social media video on a budget.

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-361.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Kristi Hines.

Today we’ll explore what marketers need to know about Facebook branded content.

Looking for ways to partner with influencers on Facebook? Have you heard of branded content on Facebook?

Facebook’s Branded Content feature allows media outlets, celebrities, and influencers to tag content that includes a third party, brand, or sponsor.

In this episode you’ll discover how Facebook’s Branded Content feature works for publishers and marketers.

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-360.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Christopher Riegger.

Today we’ll explore how to create social media contests that convert.

Looking for ways to improve your social media contests? Want to know what works for other businesses?

Whether you want to build an e-mail list or grow your follower base, social media contests are a great way to engage your audience and significantly boost conversions.

In this episode you’ll discover how three businesses ran successful social media contests and learn how to incorporate their tactics into your own contests.

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-359.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Ana Gotter.

Today we’ll explore how to use the Pinterest Bulk Editor to create promoted pins.

Looking for a faster way to create promoted pins on Pinterest? Have you tried the Pinterest Bulk Editor tool?

Pinterest’s Bulk Editor tool makes it easier to create and edit promoted pins and optimize multiple promoted pins at one time.

In this episode you’ll discover how to create promoted pins in less time with Pinterest’s Bulk Editor tool.

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-358.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Morgan Molitor.

Today we’ll explore Instagram tools to improve your marketing.

Do you want to take your Instagram marketing to the next level? Have you considered using tools to support your efforts there?

Adding the right Instagram tools into your marketing flow can help you project a more professional image and give you valuable analytic insights.

In this episode you’ll discover six tools to improve your Instagram marketing.

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-357.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Robert Morris.

Today we’ll explore writing tools for social media marketers.

Do you create copy for social media posts? Do you want some tools to help you improve the quality of your posts?

Whether you work on your own or with a team, there are tools that make it more likely your social media posts will publish without errors and with correct word counts.

In this episode you’ll discover 16 writing tools for social media marketers.

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-356.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Alisa Meredith.

Today we’ll explore how to use Pinterest to connect with a local audience.

Do you use Pinterest to build relationships with your audience? Do you want to strengthen ties with your local community?

Including a strong geographic focus in your Pinterest marketing can help you create more visibility with people who live in, or are interested in, your locale.

In this episode you’ll discover how to use Pinterest to connect with a local audience.

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-355.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Kristi Hines.

Today we’ll explore new Facebook Live Video features for marketers.

Are you interested in live video? Want to learn more about Facebook Live?

Facebook Live has expanded its features, providing you with new Facebook marketing opportunities.

In this episode you’ll discover what Facebook marketers need to know about the newest Facebook Live video features.

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-354.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Viveka von Rosen.

Today we’ll explore ways to improve your LinkedIn company page.

Do you want more exposure for your business on LinkedIn? Are you using your LinkedIn company page to its full potential?

LinkedIn company pages let you provide value to your audience while giving them the chance to engage with your business, effectively establishing your credibility as a trusted resource.

In this episode you’ll discover seven ways a LinkedIn company page can help your business stand out on LinkedIn.

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-353.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Mari Smith and is sponsored by the Social Media Marketing Society.

Today we’ll explore how to make your posts and ads stand out as Facebook Carousel content.

Want to use multiple images in a single Facebook ad or post? Have you tried Facebook’s Carousel feature?

The Facebook Carousel feature allows you to publish multiple images and links in one post or ad.

In this episode you’ll discover how to set up and use Facebook carousel posts and ads in your Facebook marketing.

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-352.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Tamar Weinberg and is sponsored by the Social Media Marketing Society.

Today we’ll explore social tools to listen and interact with customers.

Do you engage with customers online? Are you looking for tools to help manage and monitor customer relationships?

From product discovery to purchase and support, tools have emerged to help your business manage the social customer experience on whichever channel your customers prefer.

In this episode you’ll discover eight tools to help your business provide a seamless social customer experience.

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-351.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Kenneth Waldman and is sponsored by the Social Media Marketing Society.

Today we’ll explore social media management tools to save time.

Do you need to streamline your social media marketing tasks? Are you looking for a better way to manage multiple profiles?

In this episode you’ll discover five social media management tools to streamline and consolidate your social media marketing efforts.

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-350.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from some of the social media pros who spoke at Social Media Marketing World 2016, and is sponsored by the Social Media Marketing Society.

Today we’ll explore social media hacks and tips from the pros.

Are you looking for the newest social media tips and techniques? Want to know how the experts are staying ahead of the social media marketing curve?

For this episode, we asked top social media pros to share their favorite tips for getting the most out of social media. Check out the full article on Social Media Examiner for more great techniques and strategies.

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-349.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Ann Smarty and is sponsored by the Social Media Marketing Society.

Today we’ll explore social image tools that increase exposure and engagement.

Wondering how to improve the impact of your social media images? Looking for tools to optimize your visual content?

In this episode you’ll discover three little-known tools to analyze the effectiveness of your visuals before you use them in your social media marketing.

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-348.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Marcus Guido and is sponsored by the Social Media Marketing Society.

Today we’ll explore how to use Twitter Analytics to improve your engagement.

Do you need better results from your Twitter marketing? Want to use Twitter Analytics to guide your efforts?

The data in Twitter Analytics reports can help you identify the content that resonates with your audience, so you can build a more active following.

In this episode you’ll discover four ways to use Twitter Analytics reports to boost replies, retweets, and other engagement metrics.

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-347.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Ben Beck and is sponsored by the Social Media Marketing Society.

Today we’ll explore ways to use social media to increase your search visibility.

Want to improve your search ranking? Wondering how your social activities can support your S-E-O?

In this episode you’ll discover three ways social media can improve your visibility in search results.

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-346.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Andrea Vahl and is sponsored by the Social Media Marketing Society.

Today we’ll explore how to use Facebook Audience Overlap to improve your marketing.

Want to learn more about the people who make up your Facebook custom audiences? Have you tried Facebook’s Audience Overlap?

Using Audience Overlap will let you compare your custom audiences against each other, revealing information that will help you make better decisions on where to focus ad targeting and conversion efforts.

In this episode you’ll discover how to use Facebook Audience Overlap to improve your Facebook marketing.

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-345.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Rich Brooks and is sponsored by the Social Media Marketing Society.

Today we’ll explore how to connect with local customers via social media.

Want to increase your visibility in your local market? Wondering how social media can help?

When you understand which features on social media support local marketing, you can focus the power of Facebook, Twitter, LinkedIn, and Instagram to expand influence in your little corner of the world.

In this episode you’ll discover how to connect with local customers on the top social media networks.

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-344.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Cynthia Johnson and is sponsored by the Social Media Marketing Society.

Today we’ll explore ways to save time with social media marketing tools.

Do you spend too much time adding customer data to spreadsheets? Looking for ways to automate some of your marketing tasks?

If you’re creating content for a target audience, automated tools can free up your time to engage as a human when and where it matters most.

In this episode you’ll discover four ways to integrate automated tools into your social media marketing.

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-343.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Ana Gotter and is sponsored by the Social Media Marketing Society.

Today we’ll explore Instagram analytics tools for marketers.

Is your business ready for Instagram’s algorithm? Looking for tools to analyze your Instagram engagement?

Tracking engagement will help you serve quality content that keeps you at the top of the Instagram feed.

In this episode you’ll discover three tools to track and evaluate how people respond to your content on Instagram.

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-342.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Kristi Hines and is sponsored by the Social Media Marketing Society.

Today we’ll explore how to set up a Shop section on your Facebook page.

Does your business sell products? Have you considered setting up a shop on Facebook?

Facebook allows you to add a Shop section to your Facebook page so customers can buy your products directly from Facebook.

In this episode you’ll discover how to add a Shop section to your Facebook page.

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-341.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Carolyn Berk and is sponsored by the Social Media Marketing Society.

Today we’ll explore how to optimize your mobile social media ads.

Are you trying to reach an on-the-go social media audience? Are your ads optimized for mobile users?

More people are using social on their smartphones. If you want to reach them, you might need to rethink your ads.

In this episode you’ll discover three ways to make your social media ads mobile-friendly.

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-340.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Greg Miller and is sponsored by the Social Media Marketing Society.

Today we’ll explore how to build a peer network to increase your social reach.

Does the content you share get the reach it needs? Want to learn how to get your content seen by more people?

A network of social advocates will help you amplify the reach of the content you share.

In this episode you’ll discover how to build a network of peers and fans that will help your business.

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-339.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Alexandra Lynne and is sponsored by the Social Media Marketing Society.

Today we’ll explore how to maximize your content exposure on LinkedIn.

Are you taking advantage of all of LinkedIn’s content marketing features? Do you know what types of content work best on LinkedIn?

With a few tweaks to what you post on LinkedIn, you can build brand awareness, generate leads, and drive more revenue.

In this episode you’ll discover how to maximize your LinkedIn content exposure.

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-338.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Stacey Harris and is sponsored by the Social Media Marketing Society.

Today we’ll explore how to use Trello to manage your Facebook group posts.

Are you active in Facebook groups? Looking for a better way to organize the content you share in those groups?

Managing your content in Trello lets you spend less time figuring out what to share in Facebook groups and more time engaging with fellow members.

In this episode you’ll discover how to use Trello to manage the content you share in Facebook groups.

What do you think? Read the article and share your comments at http://www.socialmediaexaminer.com/e337.

Direct download: SocialMediaExaminer-337.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from James Carbary and is sponsored by the Social Media Marketing Society.

Today we’ll explore how to manage a podcast.

Are you interested in starting a podcast? Want tips to manage and promote your podcast effectively?

Creating a successful podcast doesn’t have to be a time-consuming process. Today, tools can help streamline activities such as finding guests, publishing audio, and promoting episodes.

In this episode you’ll discover how to manage your podcast from start to finish.

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-336.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Ana Gotter and is sponsored by the Social Media Marketing Society.

Today we’ll explore how to use promoted pins on Pinterest.

Want to get your pins in front of customers? Have you considered using promoted pins?

Pinterest promoted pins can help you drive referral traffic and increase sales.

In this episode you’ll discover how to create promoted pins on Pinterest.

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-335.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Stephanie Shkolnik and is sponsored by the Social Media Marketing Society.

Today we’ll explore how to use your social media team for more than just marketing.

Are you fully leveraging the power of your social team? Have you considered using social for more than just marketing?

Your social team can do more than manage your online community. Your team can also support the goals and functions of other departments in your business.

In this episode you’ll discover four ways your social media team can contribute to the success of your business.

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-334.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Viveka von Rosen and is sponsored by the Social Media Marketing Society.

Today we’ll explore ways to use LinkedIn Publisher for business.

Looking for a way to promote your business to a professional audience? Have you considered LinkedIn Publisher?

Using a few simple tactics, LinkedIn Publisher can support business owners in their efforts to get more referrals, leads [leeds, and sales.

In this episode you’ll discover five ways LinkedIn Publisher can help you grow your business.

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-333.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Ben Jacobson and is sponsored by the Social Media Marketing Society.

Today we’ll explore how to nurture leads using Medium’s Letters feature.

Wondering how to use Medium for business? Want to use Medium to engage with prospects?

Medium’s Letters feature lets you communicate directly with prospects so you can build meaningful relationships with them.

In this episode you’ll discover how to use Letters on Medium to nurture leads.

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-332.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Ana Gotter and is sponsored by the Social Media Marketing Society.

Today we’ll explore how to make Instagram ads that stand out.

Want to advertise on Instagram? Ready to take your Instagram ads to the next level?

Instagram has quietly rolled out some great features to help advertisers grab attention and drive traffic.

In this episode you’ll discover four features you can use to create Instagram ads that stand out.

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-331.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Jilly Badanes and is sponsored by the Social Media Marketing Society.

Today we’ll explore how to use Pinterest for local businesses.

Want to connect with local customers on Pinterest? Wondering how to drive foot traffic with Pinterest?

Pinterest offers local businesses a way to cultivate relationships with prospects and customers who are primed to walk through your door.

In this episode you’ll discover how to use Pinterest to market a local business.

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-330.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Doug Schumacher and is sponsored by the Social Media Marketing Society.

Today we’ll explore ways to analyze Facebook video performance.

Is video part of your Facebook marketing strategy? Wondering how video is working for you on Facebook?

To make informed decisions about using video on Facebook, you need to have a good understanding of how your fans consume it.

In this episode you’ll discover three ways to analyze video posts on Facebook.

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-329.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Ian Anderson Gray and is sponsored by the Social Media Marketing Society.

Today we’ll explore productivity tools for Twitter.

Are you struggling to keep up with your Twitter activities? Looking for a way to streamline your Twitter marketing?

The right productivity tools will help you manage your Twitter marketing more effectively and free up your time for other tasks.

In this episode you’ll discover tools and techniques that will boost your productivity on Twitter. Check out the full article on Social Media Examiner for more great tips for succeeding on Twitter.

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-328.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Kate Talbot.

Today we’ll explore ways to partner with influencers on Snapchat.

Do you want to increase your company’s visibility on Snapchat? Have you considered partnering with influencers?

Snapchat influencers can help you connect with your target audience in a creative and entertaining way that improves awareness and messaging.

In this episode you’ll discover five ways to partner with influencers on Snapchat.

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-327.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Lesley Vos.

Today we’ll explore how to successfully target a niche Facebook audience.

Do you want to reach new audiences on Facebook? Have you considered targeting niche audiences?

Targeting niche groups of people on Facebook, in addition to your primary audience, will help you create new channels of traffic and revenue.

In this episode you’ll discover how to find and reach niche audiences on Facebook.

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-326.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Mari Smith.

Today we’ll explore how marketers can use Facebook mobile apps.

Do you manage your Facebook marketing on the go? Are you looking for mobile apps to help you?

Facebook mobile apps make it easier than ever for marketers to manage their pages and respond to customers in real time from their mobile device.

In this episode you’ll discover the key things marketers need to know about using Facebook mobile apps.

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-325.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Aaron Agius.

Today we’ll explore how to grow your Periscope audience with Twitter.

Do you want more followers on Periscope? Have you considered promoting your Periscope broadcasts on Twitter?

Twitter now allows users to view Periscope broadcasts live in their Twitter feeds, giving you exposure to a much wider audience than with the Periscope app alone.

In this episode you’ll discover how to build a Periscope audience with Twitter.

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-324.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Kristi Hines.

Today we’ll explore how to create a content management process with Trello.

Do you develop multiple pieces of content at one time? Looking for a better way to organize and manage your content?

Whether you’re working solo or with a team that manages content for clients, it’s essential to have a system in place to ensure that everything you publish is managed properly from ideation through promotion.

In this episode you’ll discover how to manage your content with Trello.

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-323.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Suzanne Delzio and is sponsored by Social Media Marketing World.

Today we’ll explore new research that reveals the effectiveness of paid social media.

Do you know where to spend your social media marketing dollars? Wondering what works for other businesses?

In this episode you’ll discover recent insights on the effectiveness of paid social media marketing.

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-322.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Ana Gotter and is sponsored by Social Media Marketing World.

Today we’ll explore collaboration tools for social media marketing teams.

Do you want to improve communication with your marketing team? Looking for tools to help?

Collaboration tools make it easier for everyone on your team to stay on track with content creation, task assignment, and deadlines.

In this episode you’ll discover six tools to help your social media team collaborate.

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-321.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Marc Schenker and is sponsored by Social Media Marketing World.

Today we’ll explore ways your business can get started on Instagram.

Are you wondering how to use Instagram for business? Have you looked at how others are using it?

With the right tactics, Instagram can help you build awareness, boost engagement, and drive foot traffic to your business.

In this episode you’ll discover four ways you can use Instagram to promote your products and services.

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-320.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Kristi Hines and is sponsored by Social Media Marketing World.

Today we’ll explore how to pin a Facebook carousel ad as a page post.

Do you want more organic traffic from Facebook? Have you considered pinning your ads as Facebook page posts?

In this episode you’ll discover how to drive organic traffic and conversions by pinning a Facebook carousel ad to your page as a post.

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-319.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Daniel Knowlton and is sponsored by Social Media Marketing World.

Today we’ll explore tools that speed influencer outreach.

Are you trying to connect with influencers? Looking for ways to streamline the process?

You can make your influencer outreach more efficient and save yourself time by combining three free tools.

In this episode you’ll discover how to automate your influencer outreach with BuzzSumo, Buffer, and Twitter.

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-318.mp3
Category:general -- posted at: 3:00am EST