The Social Media Examiner Show

This episode comes to us from Andrea Vahl, and is sponsored by the Social Media Marketing Society. 

Today we’ll explore how to cross-promote your social profiles with Facebook.

Are you active on multiple social platforms? Are you using your Facebook page to grow followings on other platforms?

Promoting links to all your social profiles on Facebook lets your fans know where else they can find you.

In this episode you’ll discover six ways to promote your social profiles on your Facebook page. 

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-104.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Elizabeth Malone-Johnstone, and is sponsored by the Social Media Marketing Society. 

Today we’ll explore how to create and use a LinkedIn company page.

Do you use LinkedIn to market your business? Interested in setting up a company page?

LinkedIn company pages help build brand awareness by providing a channel to promote your products and services to customers and prospects.

In this episode you’ll discover how to create a LinkedIn company page to promote your business. 

What do you think? Read the article and share your comments.

 

Direct download: SocialMediaExaminer-103.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Keith Quesenberry, and is sponsored by the Social Media Marketing Society. 

Today we’ll explore how to create a social media marketing plan.

Do you want to make personal connections with your customers on social media? Interested in better ways to address their wants and needs?

The key to engaging with your audience on a more personal level is to focus on the right customer, at the right time, and with the right employees.

In this episode you’ll discover how to create a social media marketing plan to put customers first and improve engagement. 

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-102.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Suzanne Delzio, and is sponsored by the Social Media Marketing Society. 

Today we’ll discuss new research that shows Pinterest is set to surge in 2016.

Is Pinterest part of your social marketing mix? Are your customers on Pinterest?

Research reveals that there are 47 million people using Pinterest and the audience is expected to grow.

In this episode you’ll discover the most recent insights from industry experts on Pinterest’s potential as a marketing platform. 

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-101.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Anna Guerrero, and is sponsored by the Social Media Marketing Society. 

Today we’ll explore how to create social media images that connect with your audience.

Are you sharing visual content on social media? Do your images stand out?

Creating and curating clever visual content can engage your audience on a personal level. The more consumers relate to you and your company, the more likely they will invest in your social media presence and your brand.

In this episode you’ll discover seven ways to connect with your audience using social media images. 

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-100.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Lisa Larter, and is sponsored by the Social Media Marketing Society. 

Today we’ll explore how to improve the visibility of your LinkedIn profile.

Do you use LinkedIn to market yourself? Want to make it easier for people to find you in Internet searches?

With a few tweaks, you can improve the chances of the right people finding you on LinkedIn.

In this episode you’ll discover how to create visibility for your LinkedIn public profile. 

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-099.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Ishita Ganguly, and is sponsored by the Social Media Marketing Society. 

Today we’ll explore ways to improve your social media engagement.

Do your fans interact with you on social media? Want to spark more engagement?

While it’s relatively easy to get people to like and share posts, it takes creativity to drive comments and dialog.

In this episode you’ll discover seven ways to get your audience to talk to you on social media.

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-098.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Rocco Alberto Baldassarre, and is sponsored by the Social Media Marketing Society. 

Today we’ll explore ways to create an effective Facebook ad campaign.

Are you using Facebook ads? Want tips to step up your game?

Facebook ads can be highly profitable, and there are countless ways to make them more effective.

In this episode you’ll discover seven ways to create an effective Facebook ad campaign.

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-097.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Antonio Calero, and is sponsored by the Social Media Marketing Society. 

Today we’ll explore ways to use live streaming video for business.

Looking for ways to boost engagement? Have you considered live mobile streaming apps, like Meerkat and Periscope?

Live streaming video is a great way to interact with your audience in real time.

In this episode you’ll discover six ways live streaming video helps you connect with your audience and increase engagement. 

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-096.mp3
Category:general -- posted at: 3:00am EST

This episode comes to us from Jim Belosic, and is sponsored by the Social Media Marketing Society. 

Today we’ll explore how to partner with influencers for social media giveaways.

Do you run giveaways using social media? Have you considered partnering with an influential blogger?

Working with the right blogger for a giveaway drives sales and grows brand awareness for your products or services.

In this episode you’ll discover how to partner with influencers for a successful social media giveaway. 

What do you think? Read the article and share your comments.

Direct download: SocialMediaExaminer-095.mp3
Category:general -- posted at: 3:00am EST